Posts Tagged ‘The Today Show’

Atkinson conquers U.S. Open course

16 Jun 2008 by Wendi Lewis under Events, News, People

I hope everyone had the chance to watch John Atkinson play the golf course at , California, as part of a celebrity foursome with NBC Today Show anchor , Dallas Cowboy player and entertainer . The event was broadcast on on Sunday, Father’s Day.

I’ve posted about John several times on this site. He was selected by the readers of magazine to participate in this first-ever celebrity foursome event. Diagnosed with Stage IV lung cancer, John used the event as a chance to raise awareness about lung cancer and to inspire those with the diagnosis to keep meeting the challenges of everyday life, and taking advantage of life’s unique opportunities.

This morning, interviewed John and his brother, Kevin, who caddied for his big brother on the last hole in an emotional show of support. Watch the video at MSNBC.com.

In addition to this video, the has the first part of what will be a multi-part documentary about John’s battle against Lung Cancer up on its site. John is a spokesperson for the organization. Watch the first episode at the web site.

John has made it his mission to raise awareness about lung cancer, with the hopes of increasing funding for research and treatment. His campaign gives hope to everyone who battles lung cancer in its many forms, including those fighting , which affects the lining of the lungs. Thank you, John, for your willingness to go that extra mile!


Atkinson in the news again

4 Jun 2008 by Wendi Lewis under Events, News, People

Lung cancer survivor , who I mentioned yesterday, continues to be in the news. Selected by Golf Digest magazine to play as part of a celebrity foursome on the course on Father’s Day, June 15, he is using this opportunity to speak out about lung cancer awareness and research. Of course, is a type of lung cancer caused by asbestos, and affects the lining of the lungs.

Today there was a great article in the Detroit Free Press about Atkinson. The article states that Atkinson considers his “Achilles heel” in the competition to be the fact that he’s never played the tough course, not that he has lung cancer. The avid golfer was on the links shortly after his diagnosis (he shot a 78) and walked the course after completing four rounds of chemotherapy. His goal for the celebrity tournament is to break 100.

You can also keep an eye out for Atkinson on tomorrow, June 5. He is scheduled to appear, barring any unexpected national events that bump him from the slot.

Atkinson will be teamed with celebrities , NBC Today Show anchor , and Dallas Cowboy star in the tournment, which will be aired on at 2 p.m. ET June 15.

How wonderful that Atkinson has this chance in the spotlight to talk about lung cancer, and to promote efforts to increase funding for research and to raise awareness. He also is an official spokesman for the .


Atkinson talks to ESPN2 about U.S. Open

3 Jun 2008 by Wendi Lewis under Events, News

A few weeks ago, I talked about lung cancer survivor John Atkinson, who was selected by Golf Digest magazine to play the U.S. Open golf course on Father’s Day, June 15, as part of a celebrity foursome with Today Show host , pop star and entertainer , and Dallas Cowboy . Friday morning, he was on an radio program, “Mike & Mike in the Morning,” where he discussed his thoughts on the upcoming event.

John Atkinson talks about U.S. Open plans with ESPN2.

Atkinson will play the tough course in San Diego. While on the radio program, John shares the story of his diagnosis and battle with lung cancer, and his plans to break 100 in the tournament.

John is a spokesperson for the Lung Cancer Alliance. Visit their web site to download a sponsor form, and consider hosting a party on the day of the celebrity tournament. John is encouraging donors to vow to double their pledge if he breaks 100.

Let’s get behind this remarkable man, who has a unique opportunity to share the message of the importance of lung cancer research and funding. will broadcast the celebrity event from 2-3 p.m. ET.


Lung cancer advocate Atkinson U.S. Open pledge

13 May 2008 by Wendi Lewis under Events

John AtkinsonLast week I helped spread the word that advocate John Atkinson has been selected by Golf Digest magazine to play the U.S. Open golf course, on Father’s Day, June 15, as part of a celebrity foursome with NBC Today Show’s , entertainer , and NFL star . He plans to use the opportunity to advocate for lung cancer awareness and research. will broadcast the celebrity event from 2-3 p.m. ET, where John hopes to break 100 on the tough course.

John was diagnosed with stage IV lung cancer a little more than a year ago at age 38. He was selected from among 56,000 people who entered a contest sponsored by , the and to play the Course as part of the celebrity team. You can read more of his inspiring story at Golf Digest online.

In addition to raising awareness, John and the would like to use this event as an opportunity to raise funds for lung cancer research. They are encouraging people to make a donation or pledge to in John’s honor. There’s even a great idea for a “game day” event, where lung cancer awareness supporters can collect pledges and host a pledge party with family and friends. John is urging donors to consider doubling their pledge amount if he breaks 100!

Visit the Lung Cancer Alliance U.S. Open pledge page for donation information, pledge party forms, and links for help and more information.

What a GREAT opportunity to raise the profile of lung cancer awareness, and communicate to America - and beyond - what an important issue this is for national health! Watch for John in the coming weeks, as he is scheduled to appear on national news programs like , and . I’ll try to update when his appearances are scheduled.